Goldwell Elumen Play Semi-Permanent Hair Color Vivid Red DEEP CLEANSE elasticity

elasticity

and contains 25% more active ingredients than the original Diamax

This professional cleanser is the first step of the Nioxin System 3 three-part routine

used before the conditioner and treatment

A 4-piece Color Wow set for fine to normal hair that cleans

Goldwell Elumen Play Semi-Permanent Hair Color Vivid Red DEEP CLEANSE elasticityGoldwell Elumen Play Vivid Red is a semi permanent hair color with direct dyes for low commitment shades that fade on tone. Goldwell Elumen Play Vivid Red is a semi permanent color for anyone who wants low commitment shades they can change easily to follow trends. Its specially selected direct dyes sit on both the outer and inner levels of the cuticle for extraordinary intensity, giving color shine, brilliance, and a healthy looking Glow Effect.