1941 Ad General Motors President Alfred P Sloan Jr. Dealership Letter FZ5 XEJ9 This is an original 1937

This is an original 1937 halftone print (with caption in French) of the fireworks and light display on the river Seine at the Paris Exposition of 1937

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The ad also features an image of the Chalmers Plant

The tactic was innovative and revolutionary

Spanish Children

1941 Ad General Motors President Alfred P Sloan Jr. Dealership Letter FZ5 XEJ9 This is an original 1937This is an original 1941 black and white print ad for General Motors, featuring a letter from president Alfred Pritchard Sloan, Jr. to GM dealerships. CONDITION This 70+ year old Item is rated Near Mint Very Fine. Moderate aging throughout. No creases. No natural defects. Some light surface rub. No tears. Light moisture wrinkling top left corner. Product Type: Original Print Ad; Black White Grade: Near Mint Very Fine Dimensions: Approximately 9. 5 x